We are seeking a highly skilled Marketing Manager to join our team. The Marketing Manager will be responsible for developing, implementing, and executing strategic marketing plans to attract potential customers and retain existing ones. The ideal candidate will have a solid understanding of current marketing trends, strong analytical skills, and proven experience in developing and executing successful marketing campaigns.
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Job details
Job Description
1. Market Research and Analysis:
o Conduct thorough market research to identify potential export markets.
o Analyze market trends, customer preferences, and competitor activities.
o Develop strategies based on market insights to enhance export sales.
2. Product Promotion and Branding:
o Create marketing campaigns to promote export products.
o Develop branding strategies to position the company’s products effectively.
3. Export Documentation and Compliance:
o Ensure compliance with export regulations and documentation requirements.
o Coordinate with shipping and logistics teams to handle export paperwork.
o Facilitate smooth export processes, including customs clearance.
4. International Marketing Strategies:
o Devise marketing strategies tailored to international markets.
o Understand cultural nuances and adapt marketing messages accordingly.
o Explore digital marketing channels for global reach.
5. Sales and Business Development:
o Set export sales targets and monitor performance.
o Identify potential clients, distributors, and partners in target markets.
o Build strong relationships with overseas buyers and negotiate deals.
6. Budget Management:
o Prepare and manage the marketing budget for export activities.
o Allocate resources effectively to achieve marketing goals.
o Monitor expenses and ensure cost efficiency.